Are you looking for the most influential organizations in the fitness industry? Knowing which groups set the standards for fitness professionals is key to staying competitive.
As a fitness expert, these organizations shape the future of fitness through education, research, and advocacy. By following them, you can be sure that your gym stays at the forefront of the industry.
Here’s a look at 2 of the best fitness organizations to follow:
- American Council on Exercise (ACE)
- National Academy of Sports Medicine (NASM)
In this guide, you’ll discover which organizations provide the best certifications and resources for gym owners. You’ll learn how these organizations can help you build a stronger, more effective fitness business.
So let’s get into it!
Table of Contents
- 1. American Council on Exercise (ACE)
- 2. Athletics and Fitness Association of America (AFAA)
- 3. National Academy of Sports Medicine (NASM)
- 4. National Strength and Conditioning Association (NSCA)
- 5. The Cooper Institute
- 6. Yoga Alliance
- 7. American College of Sports Medicine (ACSM)
- 8. American College of Healthcare Sciences (ACHS)
- 9. National Athletic Trainers’ Association (NATA)
- 10. International Sports Sciences Association (ISSA)
- Conclusion
1. American Council on Exercise (ACE)
The American Council on Exercise (ACE) is a leading nonprofit organization dedicated to promoting healthy, active lifestyles. On top of that, they focus on certifying fitness professionals and providing scientifically backed education for a wide variety of training modalities. ACE emphasizes community wellness and aims to bridge the gap between exercise professionals and medical health practitioners.
What They Offer:
- Certification programs in Personal Training, Group Fitness, and Health Coaching.
- Continuing education courses for fitness professionals.
- Free resources, webinars, and tools for professional development.
- Membership pricing: $99/year for basic membership; certification fees vary by program.
Membership Benefits:
- Comprehensive Training: ACE offers a wide range of certification programs that cover key aspects of health and fitness. This allows gym owners to hire qualified professionals with well-rounded knowledge.
- Industry Recognition: ACE certifications are widely accepted by gyms and health facilities across the world. This can enhance the credibility of a gym’s staff and programs.
- Educational Support: ACE provides many free resources, including webinars and learning tools, making it easier for fitness professionals to keep up with trends. These resources also help gym owners improve the skills of their team.

2. Athletics and Fitness Association of America (AFAA)
The AFAA has been certifying group fitness instructors for over 30 years, offering courses that cater to instructors and trainers. Known for its group fitness certification programs, AFAA is a key player in the fitness industry, specializing in fitness techniques that focus on functional movement and effective coaching. Their approach emphasizes both theory and practical skills, making it a reliable choice for group fitness professionals.
What They Offer:
- Certification in Group Fitness Instruction.
- Specialization in functional movement and practical fitness applications.
- Workshops and continuing education courses to enhance professional skills.
- Membership pricing: Certification prices start at $499; memberships are included with some certifications.
Membership Benefits:
- Specialized Training: AFAA is highly focused on group fitness training, offering a robust certification for fitness professionals. This is ideal for gym owners running group-based classes.
- Flexible Learning Options: AFAA provides online and in-person workshops, allowing professionals to learn in the format that suits them best. This flexibility makes it easy for gym owners to support their staff’s growth.
- Career Growth: AFAA certifications are well-recognized, helping fitness professionals advance their careers. Gym owners can benefit from a team of certified trainers who attract more clients.
3. National Academy of Sports Medicine (NASM)
NASM is a globally recognized leader in fitness education, known for its scientific approach to personal training. Their courses cover the full spectrum of fitness education, from personal training to corrective exercise and nutrition. Similarly, with a strong emphasis on the science of human movement, NASM certifications help fitness professionals create safe and effective fitness programs for clients of all fitness levels.
What They Offer:
- Certified Personal Trainer (CPT) certification.
- Specialization in Corrective Exercise and Nutrition Coaching.
- Cutting-edge training tools and resources for gym professionals.
- Membership pricing: Certification packages start at $899; membership included with some certifications.
Membership Benefits:
- Evidence-Based Training: NASM certifications are grounded in the latest scientific research. This helps fitness professionals design safe, effective programs for gym members.
- Specialization Opportunities: NASM offers specializations in areas like corrective exercise and nutrition, which allow trainers to develop deeper skills. Gym owners benefit by offering a wider variety of services.
- Global Reputation: NASM is known worldwide for its high standards in fitness education. Having NASM-certified trainers can increase a gym’s reputation and appeal to clients.

4. National Strength and Conditioning Association (NSCA)
The NSCA is a trusted authority for strength and conditioning coaches and personal trainers. Their focus is on strength and conditioning education and certification, particularly for athletes. As a matter of fact, the organization promotes the development of athletic performance through evidence-based research and practical applications, making it an excellent resource for fitness professionals focused on athletic training.
What They Offer:
- Strength and conditioning certification for fitness professionals.
- Research-based content and resources for trainers and coaches.
- Conferences, workshops, and events for continued education.
- Membership pricing: Starts at $120/year for individuals; certification fees vary.
Membership Benefits:
- Athletic Training Focus: NSCA’s certifications are tailored for strength and conditioning professionals. This is ideal for gym owners looking to cater to athletes or performance-oriented clients.
- Access to Research: NSCA provides access to cutting-edge research in athletic training and performance. Trainers can stay informed, allowing gym owners to offer top-tier training services.
- Professional Development Opportunities: NSCA hosts regular conferences and workshops, enabling continuous learning. These events are perfect for gym owners wanting to foster a culture of knowledge and growth.

5. The Cooper Institute
The Cooper Institute is a nonprofit organization founded by Dr. Kenneth Cooper, the father of aerobics, to advance health and wellness through scientific research. For instance, the institute offers evidence-based education and certification for health professionals and organizations. Additionally, their research has been instrumental in promoting physical activity as a cornerstone for long-term health.
What They Offer:
- Certifications for fitness and health professionals.
- Research-backed programs for preventive health.
- Continuing education courses focused on physical activity and wellness.
- Membership pricing: Pricing for courses and certifications varies.
Membership Benefits:
- Preventive Health Expertise: The Cooper Institute emphasizes preventive health, teaching fitness professionals how to help clients achieve long-term wellness. This makes it a valuable resource for gyms focused on health rather than just fitness.
- Scientifically Supported Programs: Their certifications are based on years of research in health and fitness. This gives gym owners confidence in the programs they offer.
- Reputable Certifications: The Cooper Institute’s certifications are widely respected, helping gyms attract clients who prioritize health and prevention over performance alone.

6. Yoga Alliance
Yoga Alliance is a global organization dedicated to promoting safe and effective yoga practice. What’s even better is that as the largest nonprofit association representing the yoga community, Yoga Alliance offers certifications for yoga instructors and studios. They also maintain ethical standards and provide a space for yoga professionals to learn, grow, and support one another.
What They Offer:
- Certification for yoga instructors.
- Ethical guidelines and best practices for yoga teaching.
- Access to resources, webinars, and a community of yoga professionals.
- Membership pricing: Ranges from $50–$360 annually, depending on certification level.
Membership Benefits:
- High Ethical Standards: Yoga Alliance sets rigorous guidelines for safe and responsible yoga instruction. This helps gym owners makes sure that their classes meet high standards.
- Global Recognition: Yoga Alliance certifications are recognized worldwide, making it easier for gym owners to find qualified yoga instructors. This increases the appeal of a gym’s yoga program.
- Supportive Community: Yoga Alliance provides resources and a network of professionals. This community can be beneficial for gym owners looking to develop a strong yoga culture.

7. American College of Sports Medicine (ACSM)
ACSM is one of the most respected organizations in sports medicine and exercise science. They offer certifications that focus on exercise science, including exercise physiology and personal training. Anyone will agree that their strict, research-driven approach has made them a leader in promoting the benefits of physical activity for health and well-being.
What They Offer:
- Certifications in Personal Training, Group Exercise, and Exercise Physiology.
- Access to research journals and industry reports.
- Conferences, workshops, and continuing education for fitness professionals.
- Membership pricing: Starts at $99/year for students, $240/year for professionals.
Membership Benefits:
- Scientifically Backed Certifications: ACSM’s certifications are rooted in the latest exercise science, making them highly credible. This helps gym owners offer clients reliable, results-driven training programs.
- Access to Industry Research: ACSM members have access to leading research publications and journals. This keeps fitness professionals informed and gyms competitive.
- Broad Certification Options: With certifications covering various fields, gym owners can ensure their staff is equipped to cater to a diverse range of fitness needs.

8. American College of Healthcare Sciences (ACHS)
ACHS offers accredited, online degrees and certificates in holistic health and wellness. The fact is, their programs are designed for those looking to incorporate natural and integrative approaches to health into their practices. ACHS emphasizes the importance of holistic health, including nutrition, herbal medicine, and aromatherapy, making it a great resource for gyms focusing on wellness.
What They Offer:
- Online degrees and certifications in holistic health.
- Courses in nutrition, herbal medicine, and aromatherapy.
- Continuing education for fitness professionals with an interest in wellness.
- Membership pricing: Varies depending on the course.
Membership Benefits:
- Holistic Health Integration: ACHS provides training in natural and integrative health practices. This is ideal for gym owners who want to expand their offerings into wellness services.
- Accredited Programs: ACHS certifications are nationally accredited, lending credibility to the qualifications gym owners bring to their fitness centers. This can enhance client trust.
- Flexible Online Learning: Their online programs allow fitness professionals to balance work with continued education. This makes it easier for gym staff to upgrade their skills without taking time off.

9. National Athletic Trainers’ Association (NATA)
NATA is dedicated to advancing the profession of athletic training. The cool thing is they provide education, certification, and advocacy for athletic trainers, focusing on injury prevention, care, and rehabilitation. With a commitment to keeping athletes safe, NATA is a valuable resource for gyms offering performance-based training.
What They Offer:
- Certification for athletic trainers.
- Research and resources focused on injury prevention and rehabilitation.
- Conferences and educational events for continued professional development.
- Membership pricing: Starts at $189/year for professionals.
Membership Benefits:
- Expertise in Injury Prevention: NATA provides top-notch education on injury prevention and athletic care. This is essential for gym owners who work with performance-driven clients.
- Professional Development: NATA’s educational resources and conferences keep trainers at the cutting edge of sports medicine. This supports gym owners in offering the best possible services.
- Safety and Performance: NATA-certified trainers bring an added layer of expertise, ensuring a safe and effective training environment. This is especially beneficial for gyms focusing on athletic performance.

10. International Sports Sciences Association (ISSA)
ISSA offers online certification programs for fitness professionals worldwide. For instance, they are known for their flexible and comprehensive online training, covering a wide range of specializations including personal training, nutrition, and corrective exercise. ISSA’s courses are accessible to both beginners and seasoned professionals looking to deepen their expertise.
What They Offer:
- Online certifications in personal training, nutrition, and corrective exercise.
- Continuing education courses to enhance career opportunities.
- Specializations in strength training, sports nutrition, and more.
- Membership pricing: Certification packages start at $828.
Membership Benefits:
- Flexible Online Learning: ISSA’s fully online programs allow fitness professionals to complete their certifications at their own pace. This makes it easier for busy gym staff to upskill without disrupting their work.
- Wide Range of Certifications: ISSA offers specializations across various fitness domains, from personal training to sports nutrition. Gym owners can build a diverse team with unique expertise.
- Global Certification: ISSA’s certifications are recognized internationally, allowing gym owners to tap into a global pool of qualified trainers. This can enhance the overall reputation of a gym.
The following table explores how ISSA’s globally recognized certifications can boost the reputation of gyms by enabling access to a broad pool of certified trainers:
Benefit | Explanation |
International Recognition | ISSA certifications are valid and respected worldwide, appealing to a diverse client base. |
Access to Qualified Trainers | Enables gyms to hire from a global talent pool, ensuring highly skilled professionals are on the team. |
Enhanced Gym Reputation | Association with ISSA increases trust and credibility among clients, enhancing the gym’s brand value. |
Improved Training Standards | Access to ISSA-certified trainers ensures that the gym can offer high-quality, up-to-date training methods. |
Competitive Advantage | Having internationally certified trainers can set a gym apart from local competitors lacking such credentials. |
Conclusion
Staying connected with top fitness organizations is essential for gym owners who want to lead in the competitive fitness industry. Each organization offers unique certifications and resources that can help elevate your gym’s services and improve the quality of your trainers. By aligning with these leading bodies, you can be sure that your gym remains up-to-date with the latest fitness trends and best practices.
This guide gives you the tools to make informed decisions about which organizations to follow. At YR Fitness, we provide high-quality commercial gym equipment and also support gym owners in their quest for excellence. Contact us today if you’re looking for durable, professional-grade fitness equipment to pair with your top-tier training programs.
Related articles: